Category: SEO

A few years ago,when people think of SEO content,they often imagine run-of-the-mill articles that don’t really add value or offer new insights to readers. But now a good content strategy is a key component to any SEO campaign,and certainly,SEO articles have come a long way in terms of quality.

But what makes a winning SEO content strategy,really? Hong Kong SEO firm Concinnity Limited says it boils down to three essential concepts:

1.) Well-researched keywords

Solid keyword research is the backbone of a good content strategy. It will be hard for you to create informative articles and improve your site’s ranking if you don’t know which keywords you should target. When you know what words or phrases people are searching for,then you can map out your topics for your content calendar.

2.) A topic that people care about

Sure,you can create and publish hundreds of articles online. But how many people do read them? There is nothing more powerful when it comes to creating content than writing about a topic that people care about. Remember,you are writing for actual human beings. So,think about how can your content add value to them. What information can you provide? Also,are they easily readable?

3.) Adequate length

Quality content usually are in-depth and comprehensive. This means they tend to be long enough to cover the topic but short enough to keep readers’ attention. Some would argue that search engines favour articles that are at least 2,000 words. You don’t have to strictly follow that rule though and focus on creating value-adding content rather than fret about how many words you should be writing.

Remember to write good content for the right audience. From there you can expand your audience base and beef up your brand’s online presence.

For more information,visit:digital marketing HK

Sometimes referred to as local search marketing,Local Search Engine Optimization (SEO) is an effective way to market your business online within your local area. The goal is to attract local customers with your products and services at the exact time these customers are looking for them online. If you just started with your local SEO in Hong Kong,chances are you are looking for local SEO services available.

The entire local SEO process can be tedious,but below are the basic local SEO services. Most SEO companies offer these services for a certain amount depending on their specialties and your content marketing goals.

Website Localization

This simply means including your city,county or region name throughout your website. If you have a business with several branches in different cities,this requires creating separate content hubs per individual location. As you include your city name in your website,your content may also feature local community events that are interesting to prospects looking at your website.

Citation Building

Make sure your website is also added to online business directories. Most people look at business directories,before selecting the most relevant business website to visit. Adding some information about your business to online directories will also improve your search engine rankings.

Claiming Your Google My Business Listing

Another critical step to local SEO is setting up your Google My Business profile. As your agency sets up your local SEO in Hong Kong,make sure your business information such as Name,Address,and Phone number (NAP) are consistent across all listings. This will prevent prospects from losing trust in your brand if they see an inconsistent information online.

Managing Review and Ratings

The higher ratings you receive from customers,the more your local search ranking improves. A reputable local SEO agency would know how to manage this for your business,but make sure they are not engaging in any practices that can violate search engine guidelines.

For more information,visit:digital marketing companies in hong kong

SEO evangelist, Dori Friend develops digital marketing methodologies that work. Recently, she conducted a review of Alex Mandossian’s Push Button Influence.

IONE, CA / ACCESSWIRE / March 18, 2016 /SEO expert and evangelist, Dori Friend works with individuals and companies to develop digital marketing methodologies that work. Recently, she conducted a review of -, the latest program from new media influencer, Alex Mandossian.

Mandossian is responsible for the wildly popular Teleseminar Secretsâ ¢, a program that helped thousands achieve their coaching and consulting goals. Push Button Influence is a collaboration with author and reinvention expert, Steve Olsher that will teach authors, small business men and women, coaches, consultants, and speakers those methods that gain immediate influence over their target markets and gain media exposure. Dori Friend is an already successful digital marketing talent in her own right, so when asked to review the Push Button Influence program she was keen to help.

“I met Alex on a flight to Cincinnati,” says Friend. “We were both headed to the same seminar and ended up discussing problem areas of my business. Later, I purchased an hour of consulting time. He didn’t just give me an hour, he helped until the project was finished. The sales letter he made for me made over five hundred thousand to date. Suffice it to say I’m a believer.”

Friend will be reviewing the program over the course of a few months on her own website beginning on February 11, 2016. The program was designed to be a blueprint for those engaging in online sales to achieve “push button influence” with their target market. The duo completed beta testing with a small group of members who, Friend points out, “â ¦paid them to be test subjects.â Mandossian and Olsher believe they have a highly effective and beta test proven method for securing significant new media exposure and taking control of their own channels of distribution.”

“From time to time, I try to use my website as a platform to help others quickly gain control over their sales funnel and digital influence,” says Friend. “I have reviewed other systems in the past when I was familiar with the expert, and having worked with Alex I knew that this was something my followers and clients would most-likely gain something from.”

Friend will be publishing the results of her -review, along with a list of training recommendations and bonus sources that compliment the program, on her website:http://www.dorifriend.com/reviews/push-button-influence-review-and-bonus-by-dori-friend/

Push Button Influence will become available starting March 31, 2016.

About Dori Friend

SEO expert and evangelist, Dori Friend works with individuals and companies to develop digital marketing methodologies that work. As a self-proclaimed “SEO Geek”, Friend’s passion is designing and building digital products and SEO software to streamline the SEO process for others.

Dori Friend
3451 Dry Creek Rd
Ione, CA 95640
United States
dori@dorifriend.com
http://www.dorifriend.com

Source: SEONitro LLC